When Dave Portnoy, creator and president of media business Barstool Sports, entered Baltimore-based pizza store TinyBrickOven, he didn’t understand the shop remained in its last days– or that he would play an essential part in waiting.
In a video published on YouTube and social networks on Monday, Portnoy bought a pizza from TinyBrickOven for his One Bite Pizza Reviews channel, which has more than 1.3 million customers on YouTube (and everyone understands the guidelines).
While waiting on his food, Portnoy talked with the shop’s owner, Will Fagg, who exposed that TinyBrickOven was closing permanently in a couple of days, on Christmas.
“We’re simply not making any cash guy, it’s been insane,” Fagg stated, including that TinyBrickOven had actually been not able to get its alcohol license, however a location close by had, which put his dining establishment at a drawback.
Related: Pizza Shop Owner Goes Viral After Bad Barstool Review, Says Business Is Booming
Portnoy spent for the pizza and took his bite outside. His impression of the piece was that it was a “great” New York-style pizza which he “truly liked it.”
“There’s no chance this location need to be failing, none,” Portnoy stated. He strolled back to the shop and asked Fagg, “How much cash do you require to remain open for a year?”
Fagg stated $60,000– and Portnoy stated, “Done.” Portnoy ranked the piece a 7.9 out of 10.
The complimentary promotion that followed, reaching countless individuals, would be valuable.
Barstool Pizza Review – TinyBrickOven (Baltimore, MD) pic.twitter.com/hDqhclD45D
— Dave Portnoy (@stoolpresidente) December 23, 2024
Considering that it was published previously today, Portnoy’s video with TinyBrickOven has actually been seen 14.5 million times on X and 300,000 times on YouTube. The post has practically 70,000 likes on Instagram since press time. Fagg informed CBS News that on Christmas Eve, TinyBrickOven had a line out the door and the phone was continuously calling.
Related: This Pizza Pioneer Says He Approaches Pies Like an Athlete
“It sort of seems like a Christmas wonder,” Fagg informed the outlet. “We’ve never ever had a crowd like this.”
After Portnoy’s video removed, other contributions came gathering.
TinyBrickOven’s page on GoFundMe surpassed $120,000 in contributions at the time of composing. Portnoy informed CBS that Fagg got his different $60,000 contribution by Wednesday.
Portnoy started shooting pizza evaluations in 2013 and now has an evaluation site called One Bite.
Related: He Opened a Pizza Restaurant to Serve the Native American Community. It Was So Successful He’s Opening 20 More.
