In mid-2022, Nissan's high-end cars and truck department Infiniti made a significant statement about its stylish Q60 coupe. The business stated it will no longer make the automobile for 2023 and beyond, terminating the car for the foreseeable future. This statement likewise caused the Infiniti Q60 making it to our list of automobiles that passed away in 2023.
At the time of its discontinuation, the Infiniti Q60 was a reasonably brand-new automobile, with the first-generation design being revealed as just recently as 2017. SlashGear evaluated the 2017 Infiniti Q60, and we mainly liked the vehicle for its slick appearances, effective engine, and quality interior. The problems about the vehicle were mainly focused around its uncommunicative steering reaction, slow transmission, and unnecessarily intricate infotainment system. Considered that the vehicle was placed as a premium high-end coupe, the Infiniti Q60 had its job eliminated right from the start– taking on the similarity the BMW 4 Series, Audi A5 lineup, and the Mercedes C-Class.
While Infiniti does acknowledge the Q60's discontinuation with a websites devoted to the vehicle, there is no main declaration describing the factors behind the choice. The only authorities declaration pointing out a factor was supplied to Car and Driver, where an Infiniti representative exposed that the Q60 was being stopped so that Infiniti might focus its attention on more popular high-end vehicle sectors like crossovers and SUVs.
Ad
Taking a look at the present Infiniti lineup, this factor definitely looks possible, considered that the business presently just offers a single sedan automobile in the U.S.: The Infiniti Q50.
Was diminishing sales numbers likewise a concern for the Q60?
Infiniti's existing lineup of vehicles for the U.S. market mostly includes crossovers and SUVs like the QX50, QX55, QX60, and QX80. With the previously mentioned Q50 sedan being the last staying sedan in the business's lineup, Infiniti is obviously focusing its efforts on the SUV section mostly. That being stated, a glimpse at the sales figures of the Infiniti Q60 sheds some extra light on another possible factor for the business to end: the Infiniti Q60 wasn't offering well for the business.
Ad
The best-ever sales figures published by the Q60 remained in 2018, when Infinity handled to offer a healthy 8,405 systems of the automobile. Ever since, nevertheless, the sales numbers have actually been on a continuous down spiral. In 2019, the sales dipped to simply 5,043 systems. In the pandemic years of 2020-2021, the numbers moved even further; striking 2,793 and 2,729 systems, respectively. A year later on, in 2022, Infinity just offered 1,846 systems of the lorry. With Infinity entrusted to an unsold stock of the Q60 at the time of its discontinuation, the business had the ability to offer as numerous as 1,681 systems of the vehicle in 2023. So far, in 2024, 52 systems of the Q60 were offered in the U.S.
To put these numbers in point of view, in 2018– the peak year for the Infiniti Q60– BMW offered 31,379 systems of the 4-Series,