Friday, November 1

All-New Triton Wins Golden Award at VMARK Vietnam Design Awards 2024

TOKYO, Nov 1, 2024 – (JCN Newswire) – Mitsubishi Motors Corporation (hereafter, Mitsubishi Motors) revealed that the brand new Triton has actually been chosen as a golden award winner at the VMARK Vietnam Design Awards 2024 in the very best Transportation Design classification. This marks the 2nd time that Mitsubishi Motors has actually won the award, after the Xforce topped the exact same classification in 2023.

Developed in 2018, the VMARK Vietnam Design Awards is arranged by the VDAS Design Association based in Ho Chi Minh City. This year, a jury of 42 globally prominent style professionals examined style tasks from Vietnam and around the globe, and each entry was assessed versus the 5 requirements of innovativeness, eco-friendliness, identity, performance, and neighborhood. The most exceptional styles got the golden award, and this year, 19 jobs were chosen as gold award winners out of an overall of 700 entries.

The Triton is Mitsubishi Motors’ one-ton pickup that traces its roots back to the Forte initially launched in 1978. In the 45 years given that, this international tactical lorry from Mitsubishi Motors has actually offered a cumulative overall of roughly 5.7 million systems in roughly 150 nations covering 5 generations of designs. Established under the item idea of “Power for Adventure,” the brand new Triton includes a total overhaul of whatever from the exterior and interior style to the chassis, ladder frame and engine, and more. It was very first introduced in Thailand– where its production website lies– in July 2023 and presented in Japan in February 2024. The brand new Triton is being presented sequentially in 100 nations worldwide.

In participating in the VMARK Vietnam Design Award 2024 event, Kazuhiro Watanabe, Division General Manager of Sales & & Marketing Division, Mitsubishi Motors Vietnam Co., Ltd., commented: “This award is a testimony to our 30-year journey of ‘Drive ahead together for daily Adventure’ in Vietnam. The brand new Triton embodies this dedication by providing extraordinary quality, development, and a driving experience that resonates with the daring spirit of the Vietnamese individuals.”

Norihiko Yoshimine, Product Design Director, Mitsubishi Motors, who created the Triton, cheerfully commented, “The Triton reveals the marvelous aura that is distinctly Mitsubishi, having both toughness and dexterity in addition to the strength and large power anticipated of a pickup. Following in the steps of the award for the Xforce in 2015, I am deeply honored that the brand new Triton has actually made such high acknowledgment at the VMARK Vietnam Design Awards this year. This award will offer an increase, however we will likewise continue doing our utmost to promote the Triton’s interest much more clients in Vietnam.”

VMARK Vietnam Design Awards 2024 Awards Page (just offered in English and Vietnamese) www.vietnamdesignweek.org/vmark-vietnam-design-week-2024

About Mitsubishi Motors

Mitsubishi Motors Corporation (TSE:7211)– a member of the Alliance with Renault and Nissan– is an international auto business based in Tokyo, Japan, which has about 28,000 staff members and a worldwide footprint with production centers in Japan and the ASEAN area.

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