Assist battle appetite with every meal by just taking an image
Shalimar, FL (RestaurantNews.com) Lee’s Famous Recipe ® Chicken, understood for over 55 years for its home-style fried chicken, is making it uncomplicated and tasty to return this holiday through its collaboration with GiftAMeal. This ingenious cause-marketing program turns consumer pictures into meals for regional households in requirement by advising dining establishment visitors to share the season, using innovation to benefit those who are food insecure.
In addition to the 195,000 meals the brand name has actually currently contributed, Lee’s is challenging its clients to snap and share images of their meals through the GiftAMeal platform so that jointly the brand name can contribute another 40,000 meals in between now and the brand-new year.
“Hunger is a growing problem in our nation, and Lee’s is exceptionally happy to coordinate with GiftAMeal to support their efforts and assist bring an end to food insecurity,” stated Dan Sokolik, VP of Marketing of Lee’s Famous Recipe ® Chicken. “The program makes it extremely simple for visitors to make an effect in their regional neighborhoods for no additional expense, plus they can enjoy our excellent tasting chicken at the very same time!”
To make it simple for clients to understand how to make their pictures count, Lee’s printed “how to” messaging about the program on its product packaging in addition to a QR code to gain access to GiftAMeal. In addition, the brand-new Lee’s mobile app includes a GiftAMeal button that enables visitors to engage straight and easily. By just clicking the button and submitting a picture of their dining experience, visitors activate a restaurant-funded contribution to a regional food bank to assist supply a meal to a household in requirement.
Lee’s GiftAMeal effort runs throughout the year, permitting visitors to take part at any time. For additional information about Lee’s Famous Recipe ® Chicken, see LeesFamousRecipe.com or follow them on Facebook or Instagram. To read more about GiftAMeal, go to GiftAMeal.com.
About Lee’s Famous Recipe Chicken
For more than 55 years, Lee’s Famous Recipe ® Chicken, a fast service franchise established in Lima, Ohio, has actually focused on fresh, never ever frozen chicken. Lee’s is acknowledged for 2 years in a row as a leading 10 Fast Food Fried Chicken by USA Today’s 10Best Readers’ Choice Award. Today, there are more than 130 Lee’s Famous Recipe ® Chicken areas in 12 U.S. states and in Canada, many are separately owned and run. For extra details, please go to LeesFamousRecipe.com.
Media Contact:
Brianne Barbakoff
Ink Link Marketing
Brianne@inklinkmarketing.com
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