Tag: cultural juggernaut

Ivy Liu TikTok's demand-- shutdown in the U.S. or get a lifeline from the Supreme Court-- is the current plot twist in a whirlwind month that's left markets in a tailspin. With the app's future hanging by a thread, online marketers are browsing dirty waters, rushing to understand what all of it ways for their strategies. Late last month, Chris (not his genuine name) fired off an e-mail to his TikTok rep. As the go-to guy for handling customer advertisement invest at his company, he required clearness ahead of a defining moment for the app, the looming federal due date that might require ByteDance to offer TikTok-- or deal with a U.S. restriction. The action he got wasn't simply info...