Wednesday, January 15

Tag: food and drink

How Kraft Heinz’s ‘keeper of the tomatoes’ is keeping the business in sauce

How Kraft Heinz’s ‘keeper of the tomatoes’ is keeping the business in sauce

Entertainment
Brazil-born Monica Souza has worked in procurement for the majority of her career and doesn’t regret a thing. Well actually, her one regret is that her young daughter “hates tomatoes”, despite them being “fascinating and delicious”. Souza has been with The Kraft Heinz Company for close to five years, and is now vice president for procurement and sustainability. It’s not a particularly well known food and drink role, she admits, “but it’s an interesting one that I love and allows me to learn more about culture and international trade”. Prior to Kraft Heinz, Souza worked in procurement for other big FMCGs including Mondelēz International and AB InBev.But why are we talking about her daughter’s hatred of tomatoes? Well, Kraft Heinz happens to be the world’s biggest deal – and buyer – when it ...
Significant NPD chances in periodic fasting

Significant NPD chances in periodic fasting

Entertainment
Periodic fasting is no longer an emerging pattern, it's not even a significantly popular pattern, it's a mega pattern. It is the most popular diet plan, according to a current study by the International Food Information Council Foundation. What's more, statistics from Instagram reveal the term 'periodic fasting' is tagged approximately 52 times per hour, and it stays the most Googled diet-related term worldwide, according to VitalityPro.What are the factors for its appeal and what chances does it produce for food and drink makers?Why is periodic fasting so popular with customers?Regardless of the possible negatives related to periodic fasting, consisting of an increased threat of cancer, and a modification in metabolic behaviour, its strong links to weight reduction have actually made it a...