Omnicom Media Group broadens its TikTok relationship to consist of search keyword gain access to
By Michael Bürgi - January 8, 2025 -
TikTok might be dealing with a prospective existential crisis here in the U.S., as a Jan. 19 due date techniques which might potentially see it close down or offered to another business.
That's not stopping Omnicom Media Group from broadening its collaboration with the popular social video platform, as the holding business focuses on a series of search-related relocations throughout CES this week.
Does Omnicom Media Group understand something about TikTok's future that the remainder of the world apparently does not? If so, it's not stating, as OMG executives decreased to discuss TikTok's upcoming status, other than for primary item officer Megan Pagliuca acknowledging the firm network is "carefully keeping an...