TikTok Promotes Lemon8 in the United States as Ban Looms
Okay, simply to clarify, if a TikTok restriction is carried out in the U.S., it will likewise affect all of ByteDance's other apps that are offered in the area, consisting of Lemon8, its Instagram-like item display app.
There is some confusion around this, and plainly, ByteDance itself is looking to capitalize on such, by introducing promos within TikTok that advise users to move to Lemon8.
As reported by Axios:
"In the last couple of weeks, Lemon8 has actually been promoting its app to TikTok users through sponsored TikTok videos […] In November, TikTok likewise started notifying users of its sis app, Lemon8, that starting late that month, Lemon8 would be powered by TikTok, and their TikTok usernames would likewise be utilized on Lemon8.
Axios more notes that the Lemon8 advertisements ...