2025: The year of Twinkies, cockroaches, and turmoil– Digiday Podcast expects a turbulent year
By Kimeko McCoy - December 31, 2024 -
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2025 is anticipated to be a hell of a year, if you ask the Digiday personnel. After the whirlwind that was 2024, the brand-new year appears to guarantee a mixed drink of mayhem and subjects the market can't leave. Or as Digiday handling editor Sara Jerde puts it, "2025 will be the year of the Twinkies, the cockroaches, TikTok prospective restriction, and third-party cookies."
In 2015, numerous rocks were included the water, causal sequences that'll clean in 2025 with whatever from mergers and acquisitions, a la Omnicom's suggested acquisition of IPG or BuzzFeed's sale of First We Feast, to the expansion of the social networks landscape and the TikTok restriction.
I...