Wednesday, January 15

Tag: Kraft Heinz

How Kraft Heinz’s ‘keeper of the tomatoes’ is keeping the business in sauce

How Kraft Heinz’s ‘keeper of the tomatoes’ is keeping the business in sauce

Entertainment
Brazil-born Monica Souza has worked in procurement for the majority of her career and doesn’t regret a thing. Well actually, her one regret is that her young daughter “hates tomatoes”, despite them being “fascinating and delicious”. Souza has been with The Kraft Heinz Company for close to five years, and is now vice president for procurement and sustainability. It’s not a particularly well known food and drink role, she admits, “but it’s an interesting one that I love and allows me to learn more about culture and international trade”. Prior to Kraft Heinz, Souza worked in procurement for other big FMCGs including Mondelēz International and AB InBev.But why are we talking about her daughter’s hatred of tomatoes? Well, Kraft Heinz happens to be the world’s biggest deal – and buyer – when it ...
Danone, Nestlé, Kraft Heinz infant food ‘unsuited for promo’: ATNI

Danone, Nestlé, Kraft Heinz infant food ‘unsuited for promo’: ATNI

Entertainment
The not-for-profit, which intends to routinely rank makers of commercially readily available complementary food (CACF) items, has actually examined 6 business throughout 10 markets. ATNI's conclusion? That according to its approach, all items checked disagree for promo to babies and kids. Food makers differ with this finding.What are complementary foods? And how is ATNI evaluating them?ATNI leans greatly on the World Health Organization (WHO) for its evaluation method. According to the WHO, CACF items are those marketed for babies and young kids aged in between 6 months and 3 years.What the WHO desires from CACF labellingFrom a labelling point of view, these items must consist of the suitable age of intro (not more youthful than 6 months of age) and messages that secure and promote special...