Saturday, January 11

Tag: marketing

Pourquoi Genesis a préféré le WEC et les 24H du Mans à la F1

Pourquoi Genesis a préféré le WEC et les 24H du Mans à la F1

Sport
Le groupe Hyundai a réfléchi à engager Genesis avant de finalement décider de partir vers le WEC et les 24 Heures du Mans. Luc Donckerwolke, directeur créatif de Hyundai Motor Group et de Genesis, a expliqué qu'il a pesé le put et le contre avec scuba divers responsables du groupe, do not Cyril Abiteboul. "Il est évident que lorsque nous parlons de haute efficiency et que nous discutions d'une éventuelle involvement au sport car, avec des personnes, des personnes clés, ayant une certaine expérience du sport car et de la Formule 1, nous avons évidemment parlé de la F1" a déclaré Donckerwolke. "Mais il est clair que nous avons décidé d'opter put l'endurance. L'avenir nous le dira. Mais avant promote, nous avons une objective, et cette objective est l'endurance. Ensuite, ...
Lee’s Famous Recipe Chicken Makes Giving a Snap With GiftAMeal This Holiday Season

Lee’s Famous Recipe Chicken Makes Giving a Snap With GiftAMeal This Holiday Season

General
Assist battle appetite with every meal by just taking an image Shalimar, FL (RestaurantNews.com) Lee's Famous Recipe ® Chicken, understood for over 55 years for its home-style fried chicken, is making it uncomplicated and tasty to return this holiday through its collaboration with GiftAMeal. This ingenious cause-marketing program turns consumer pictures into meals for regional households in requirement by advising dining establishment visitors to share the season, using innovation to benefit those who are food insecure. In addition to the 195,000 meals the brand name has actually currently contributed, Lee's is challenging its clients to snap and share images of their meals through the GiftAMeal platform so that jointly the brand name can contribute another 40,000 meals in between now and...
Why news customers are a goldmine for marketers

Why news customers are a goldmine for marketers

Technology
Sponsored by SmartNews - December 20, 2024 - Reggie Riley, head of U.S. advertisement company, SmartNews Amidst frustrating quantities of material, marketers deal with the difficulty of catching audiences' attention successfully in the period of info overload. While lots of brand names intend to reach a broad audience, targeting customers deeply engaged with news deals unique benefits. These people are notified, mindful and most likely to react to appropriate messaging-- making them a specifically important audience for marketers. News customers' active nature makes them important to marketers News customers are not passive; they actively look for details and frequently invest considerable time engaging with relied on sources. This active enga...
AI Briefing: Amazon’s brand-new Nova designs enhance AI design effectiveness, precision and range throughout AWS

AI Briefing: Amazon’s brand-new Nova designs enhance AI design effectiveness, precision and range throughout AWS

Technology
By Marty Swant - December 6, 2024 - Ivy Liu Among the most buzzy bets in Las Vegas today had absolutely nothing to do with poker or slots. At the AWS Reinvent cloud conference in sin city, Amazon debuted a suite of 6 structure designs called Nova. The brand-new designs consist of a text-to-text design created for speed, and 3 multimodal designs that can comprehend and develop text, images and videos. Another design (Nova Canvas) was created for creating studio-quality images and while a 6 design (Nova Reel) concentrates on studio-quality videos. Previously, Amazon's concentrated on incorporating AI designs made by other business consisting o...
Development satisfies lawsuits: How media business are taking on AI’s intricate effect

Development satisfies lawsuits: How media business are taking on AI’s intricate effect

Technology
By Marty Swant - December 4, 2024 - Ivy Liu New suits and much deeper collaborations highlight the fragile balancing act in between significant publishers and AI business. A few of the very first media business to strike handle OpenAI state they're preparing to launch brand-new AI-enabled functions that intend to benefit readers, publishers and marketers. Among the current examples is Dotdash Meredith, which utilized AI to develop a brand-new method to target readers with contextual advertisements. Utilizing historic audience information and Amazon shopping information, the business trained a big language design to discover connections in betwee...