Danone, Nestlé, Kraft Heinz infant food ‘unsuited for promo’: ATNI
The not-for-profit, which intends to routinely rank makers of commercially readily available complementary food (CACF) items, has actually examined 6 business throughout 10 markets. ATNI's conclusion? That according to its approach, all items checked disagree for promo to babies and kids. Food makers differ with this finding.What are complementary foods? And how is ATNI evaluating them?ATNI leans greatly on the World Health Organization (WHO) for its evaluation method. According to the WHO, CACF items are those marketed for babies and young kids aged in between 6 months and 3 years.What the WHO desires from CACF labellingFrom a labelling point of view, these items must consist of the suitable age of intro (not more youthful than 6 months of age) and messages that secure and promote special...