Advertisements may have simply struck Perplexity AI, however not all purchasers are completely encouraged– yet
Advertisements are making their launching on Perplexity AI this month, led by Whole Foods, McCann, and PMG. Plenty others are holding back, uncertain if the financial investment is beneficial-- at least for now.
There's the claim that NewsCorp brought versus Perplexity AI in October, which isn't too excellent for optics.
As one of 8 advertisement officers Digiday talked to put it: "Clients are 100% worried about association with the platform and do not see that the chance deserves the association at the minute. They are thrilled by another providing to get in touch with marketers who are trying to find in classification info, however did not wish to be initially."
The other, and probably more important problem, is the pitch for those advertisements, which will look like sponsored f...